It seems like it is getting harder for Apple to catch a break as the UK government has announced that the Competition and Marketing Authority will respond to complaints that the App Store may break competition law by launching an investigation into “anti-competitive behavior.”
God Save Apple as the Company Finds Itself Butting Heads with the UK Government
While this will not be the first time for Apple, this surely serves as the most notable in the larger context of several issues that the EU has had with Apple, which will bring a larger campaign against the App Store by Fortnite developer Epic Games.
The investigation will look at Apple as a corporate entity as it relates to the UK, which means that Apple UK Limited, Apple Europe Limited, and Apple Inc, the parent U.S. company, are all going to be in the mix.
While the developers’ name is not cited explicitly, it is safe to say that the largest reason behind this happens to be Epic Games, and we are already aware of Apple’s beef with Spotify, so that makes two of the more prominent companies. The official statement by Chief Executive Andrea Coscelli says,
Coscelli continues,
You can read more into the entire statement by heading here. We already know that Epic’s fight with the Cupertino giant is going to court later this year. With CMA’s announcement, we only see a possibility that the company might be answerable in more than just one country, and this is going to carry on for a longer time, as well.
